Many people have a lot of myths about what being an entrepreneur is and how it will shape/affect their life that are simply not true. Building A Marketing Plan in Johannesburg and these are the seven biggest myths that I continuously hear.
1. Being an Entrepreneur is too risky for me.
Starting your own business in these days is not too much more risky than trying for any other corporate job. At a corporate job you can be laid off at any time, Target Marketing Strategies have benefits cut with no reason, and work long overtime without being compensated for that. If you are student as well, the risk can’t be that bad. It’s not like you have a mortgage or family to support if it fails.
2. I am too young to start my own company
Being young is not a negative, in fact in most cases it’s a positive! When your young you have the passion energy and enthusiasm that is needed to work 14 hour days day in and day out for a company you believe in. Most older people with more experience just don’t want to do that any more.
3. I have no experience
Again, Building A Marketing Plan this can work towards your advantage. Your lack of experience means that you are looking at everything with a fresh set of eyes. You wont get stuck in the “we have always done it that way” kind of thinking that can stop other entrepreneurs. Running your own company will also build much more valuable experiences than a job flipping burgers will at your age.
4. It is not the right time for me to launch a business.
As a student you have a schedule that is completely flexible and large blocks of time between classes and on breaks to start a business. Campuses have tons of resources you can harness as well, What Are Marketing Strategies so there really has never been a better time than now.
5. If I am running a business my grades will fall.
Running a business takes organization and discipline. If you are organized and disciplined in one area of your life it will probably pass over to the other areas of your life as well. Many student entrepreneurs I know actually report their grades increasing once they started a business.
6. Student businesses are just small rinky-dink operations
Some student business that started as just rinky-dink operations were Dell, Google, and Microsoft. You have probably heard of those companies right? That is because they were great ideas and hard work created products that had potential to expand from their small beginnings. Your business can too!
7. I don’t have any money! I can’t start a company
Everyone seems to think only millionaires start companies. This is simply not true. Most companies are started with the founders savings and no investment capital. Start with what you can and work hard. Things will come together if you want them to come together. You will be amazed at what you can do!
Building A Marketing Plan in Johannesburg?
These days, everywhere you turn, you are bombarded by news of gloom and doom about our economy. It's like Halloween got here way too early this year. I try my best to avoid the TV and radio news altogether. No, I'm not in denial or being naive. There's no doubt that something is very wrong in this picture. However, if you focus your attention on the bad news that's broadcast 24/7, and hang around the water cooler whining, bitching and complaining, your chance of success is doomed.
Research has shown that the right mindset and attitude can make or break a person/business. How do you maintain a laser-sharp focus and unwavering success mindset during these challenging times? That's where masterminding comes in.
The right mastermind group can provide abundant resources for building your business. Mastermind groups can be made up from a group of peers in the exact same industry that you are in, a group of companies that focus on the same vertical market or market segment, or a group of business leaders that are ready to mentor those who are starting out. When you are in a group of like-minded, success-focused, positive business professionals, there are infinite possibilities, creativity and resources to be shared. Oftentimes, we cannot see what's missing in our own business. It's extremely valuable to have someone else to point out your blind spot or offer you solutions you would not have thought of by yourself.
During these turbulent times, perhaps the most important value of having a mastermind group, is to have an army of your own, so to speak, against the ugly beasts of fear, negative beliefs, doubts and worries. If you are familiar with the Law of Attraction and the success principles taught by masters such as Napoleon Hill, you know that you can't afford the negative thoughts and beliefs -- not in your personal life, and definitely not in your business. If you have taken all the right steps to select the right kind of people for your mastermind group, you would have an unbreakable support network to always keep you in the positive energy field.
Next time you meet with your mastermind group, may I suggest that you set a group intention to lift and keep one another in the success-oriented positive energy field. Select some empowering affirmations that you'd like to recite and affirm at your meetings. Absolutely no whining, bitching or complaining allowed in and outside of the group. Set up some type of buddy system so you can call for support, in case you fall into a negative slump. Do everything you can to safeguard your positive energy, and watch the success come to you.
Entrepreneurs Business Opportunities
Entrepreneurs make up only about 15% of the working population in the US. Far fewer actually succeed than those who attempt to become self employed business people and venture out on their own. So what makes people decide to take the entrepreneurial path, when so few actually make it a reality?
Is the American dream a possibility for anyone, or, does it take more than most to become a successful entrepreneur?
The success of an entrepreneur does depend on their mindset. A large percentage of business owners will quit in their first five years in business. What is needed is the fortitude and belief that goes with attaining success.
Entrepreneurs are risk takers and dreamers. The difference between the dreamer and the entrepreneur though, is that the entrepreneur takes actions based on their dreams. They persist through the hardships and never give up! Many entrepreneurs start with an idea. Their success is determined by their belief that they can create something greater than simple monetary success. Often, it is about creating something which will benefit the world.
James Dyson, for example, came up with the idea of the bagless vacuum cleaner. Despite multiple set backs, over 5000 prototypes and not being able to get any manufacturers or distributors to accept his idea, he persevered. It was over a decade after his initial idea when his concept came to fruition. Even then, it was after a lot of difficulties and hardship due to the vacuum replacement bag industry, which was worth £100 million in the UK.
In Simon Sinek's book 'Start With Why', he suggests that the biggest companies in the world are so because of their "why?" - their reasons for building a business in the first place. In all cases, it wasn't just to make money, or make technology better, or some whimsical ideology.
The Wright Brothers, for example, became known as the pioneers of the first manned flight. But their competition was much better funded and well connected - Samuel Pierpont Langley had worked at Harvard, had a number of powerful connections, including Andrew Carnegie and Alexander Graham Bell. The War Department funded his project with a $50k grant, a seemingly massive advantage to the unconnected Wright Brothers who had no money or influence. However, their passion and devotion to change the world with this new technology drove them to attain the first flight in history in 1903.
Desire for material things and monetary wealth can only carry someone so far. Unless you have a goal or passion which is bigger than that, you may lose the momentum and fail to maintain your enthusiasm for any length of time.
The entrepreneurial mindset is one which taps into your purpose. Without a purpose driven goal or aim, it can't take long before disillusionment kicks in. With a mindset which takes into account a larger purpose, entrepreneurs can build huge businesses because they 'saw' a vision of what they wanted to create. If the purpose is greater than the obstacles which lie in the path of attaining it, no amount of setbacks will stop you from achieving your goal.
On the other hand, if you set out to do something and something gets in the way and stops you, your initial reason, (your "why?"), may not have been strong enough to endure all the battles along the way.
Entrepreneurial mind frame (or mindset) therefore, must be aligned with both your vision, your values and your purpose. If your values are not in alignment with your purpose and vision, you'll come up against road blocks which will stop you from achieving your goal.